Focus

Ford Focus Repair Manuals:

The Ford Focus is a compact car manufactured by Ford Motor Company since 1998. It was created under Alexander Trotman’s Ford 2000 plan. It aimed to globalize model development and sell one compact vehicle worldwide. The original Focus was primarily designed by Ford of Europe’s German and British teams. Production of the fourth generation Focus began in 2018 in Germany and China.

Naming
The decision to name the new car the “Ford Focus” was made in early 1998. Ford’s senior management had been planning to keep the “Escort” nameplate for its new generation of small family cars. A last-minute problem arose in July 1998 when a Cologne court. In response to a case brought by the publisher Burda.  Court ordered Ford to avoid the name “Focus” for the cars in the German market since the name was already taken by one of its magazines. This eleventh-hour dispute was resolved, however, and the car was launched with the name Focus.

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